http://openmarket.disqus.com/enFri, 01 Aug 2008 00:51:03 -0000http://www.openmarket.org/2008/07/31/google-reveals-more-about-contextual-search/#comment-2125667Advertising is a key source of funding for lots of excellent original websites like ArsTechnica. Better click-through rates helps spur new sources of news and commentary online.Ryan RadiaFri, 01 Aug 2008 00:51:03 -0000http://www.openmarket.org/2008/07/31/google-reveals-more-about-contextual-search/#comment-2125666"As Google pointed out in its comments to the FCC’s proposed behavioral ad rules, personal data of some form will have to be collected and used if the internet is ever going to improve."<br><br>change to- "personal data of some form will want to be collected and used if ad click-through rates are ever going to improve."sdlgfuhFri, 01 Aug 2008 00:08:56 -0000